Friday, March 23, 2007

books on sale

Two years ago, I had involved in second-hand books trade. With the help of the campus forum, I sold the books at a reasonable price. It's easy to sell books, but not so easy to make the process interesting.

I don't have much knowledge of sales and marketing, instead I have experiences of purchasing, especially in super markets and clothes markets. Inspired by the promotion strategy of the above places, I work out a solution for selling second hand book on the campus forum.

I listed all the books. And I prepare a special list for everyday. When you buy a book on the special list on the first day, you will get 50% off, 60% for the second day and 70% off for the third day. The books will be not available after the third day.

If you buy more than one book at a time, you'll get some money back. The amount gave back depends on the kind of book and the quantity of books you buy. The single gave back money for on-list book is 50 fen and for off-list book is 100 fen.

Many fellows found my solution amused. But they doubt if I can sell the books because it's too sophisticated. I have to admit that they are right. I got tired by the complicated pricing myself and left it on the side. It's a typical example of making simple things complicated. Rather stupid.

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